PetVet Care Centers
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B2B Direct Mail Referral Program Campaign
Direct Associates generated B2B referrals for PetVet Care Centers through direct mail communications which targeted area veterinarians, and encouraged them to refer patients for specialty and emergency services. A comprehensive referral kit was created which included introductory information, variable data, personalization, and preemptive referral paperwork.
Components Included: Referral Folder with Letter, Inserts & Brochures, Postcards, POS Magnets
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